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HOME > MARKET RESEARCH REPORTS > Ireland Food Services Market Research Report

MCi - MBD Reports - Commercial Due Diligence

Ireland Food Services Market Research Report

Published: April 2007



When OCO Consulting last examined the foodservice industry in Ireland, it found a market experiencing healthy growth on the back of the strong economies in NI and particularly RoI. Changing lifestyles and increased disposable income are driving a sustained expansion in the foodservice sector and creating new opportunities for food suppliers. It is expected that the share of food consumed outside of the home, currently between 25 and 30 per cent in Europe, will continue to grow towards US levels, where half of all food is consumed outside the home. As retailers and foodservice operators compete for market share the issue now is as much where and how food is prepared as where it is consumed.

The term “food service” denotes the services used by the population of RoI and NI in the purchase and consumption of food and beverages outside of the supermarket and home. The report looks at commercial foodservices sectors (including restaurants, public houses, contract caterers, fast food, hotels, sandwich bars and coffee shops), as well as the public sector (eg hospitals and prisons).

 

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Contents:

Table of Contents

List of Tables

Introduction and Abbreviations
Geographical, national and regional definitions
Conversion factors
Abbreviations

Summary
Food services industry in RoI worth €2.96 billion
NI market witnesses growth of 64%
Economic boom driving demand for food services
Eating out at lunchtime
Economic prosperity facilitating increased spending
Declining youth population affects fast food suppliers
Increased grey market presents opportunity
Tourism aiding growth
Public sector provides potential
School meals legislation to impact suppliers
Media focus shaping consumer tastes
Organic option becoming popular
Ethnic food growth reflects multiculturalism
Smoking ban leads to greater emphasis on “pub grub”

Market Drivers
Key Points
Economic factors
Figure 1: NI economic indicators, 2005-07 (% real change unless otherwise stated)
Prosperity fuelling increase in CPI
Figure 2: Consumer price index (CPI), 2002-06, RoI
Population demographics
Figure 3: Population change by age group, NI, 2000-20
Increasing grey market driving health food growth
Figure 4: Population change by age group, RoI, 2000-20
Public sector foodservice providing potential
Figure 5: Number of consumers directly involved in public sector enterprise, NI & RoI, 2001-06
Growth in school meals market
Figure 6: Annual expenditure on school meals (€ m), NI & RoI, 2001-06
Tourism
Figure 7: Tourism figures and revenue, NI & RoI, 2001-06
Eating out during the working day
Food services sectors facing different challenges
Pub grub goes upmarket
Restaurants target upmarket clientele
Fast food outlets
Media impact felt throughout food services industry
Chefs stirring the political pot
New legislation set to transform school meals
“Super Size Me” shakes up fast food market
Health scares shaping demand
Restaurant most popular outlet for eating out
Figure 8: % ever buying food in outlet to eat outside the home, RoI, 2005
Figure 9: Average values of typical spend per outlet, RoI, 2005
Types of food being purchased
Figure 10: Preferred type of food when eating out by %, RoI, 2005
Lunchtime leads the way
Potential of mornings not yet realised
Figure 11: When people usually buy to eat outside the home, RoI, 2005
Industry failing health food fanatics
Figure 12: Agreement with statements about eating healthily/better, RoI, 2005
Trans-fats dilemma provide fresh challenge
Organic market witnessing strong growth
Specialty foods becoming increasingly popular…
…with suppliers set to benefit as a result
Smoking ban leads to change in pub focus

Market Size
Key Points
All-Ireland market worth €6.55 billion
Figure 13: Foodservices market size, NI & RoI, 2000-06
NI market in midst of strong growth
RoI food services more mature than NI counterparts

Market Segmentation
Key Points
Number of outlets
Figure 14: The number of outlets for food service categories, RoI and NI, 2006
Public houses account for greatest number of outlets
RoI pubs focus more heavily on food since smoking ban
Fast food sector dominant force in buyers market
Figure 15: Foodservices value of purchases (VOP) according to sector, all-Ireland, 2004-06

Supply Market
SWOT analysis
Figure 16: SWOT analysis of Irish food supply market, 2006
Strengths of Irish food service suppliers
Weaknesses of Irish food service suppliers
Opportunities evident in marketplace
Potential threats to the supplier market
Figure 17: Approaches used to sourcing new suppliers, all-Ireland 2006

Suppliers and Products
Figure 18: Overview of Food Service suppliers and products sold, NI & RoI, 2007
Breads
Cuisine de France
Pierre’s (Cuisine de France)
Dairy and yellow fats
Carbery
Donra Dairies
Glanbia
Green Pastures
Figure 19: Green pastures range of products, 2007
Henderson Foodservice
Irish Dairy Board
Lakeland Dairies
Pritchitts (Lakeland Dairies)
Kerry Group
Golden Glen
Dairyland Cuisine
Ethnic
Hoo Hing
SeeWoo Foods Limited
Fish and seafood
Bantry Bay Seafoods
Donegal Prime Seafood
Figure 20: Donegal Prime Seafood’s range of products, 2007
Irish Seafood Producers Group (ISPG)
Fruit and vegetables
North Down Group
Daily Fresh
Wilson’s Country
Meats
Dunbia NI
Pallas Foods
Pasta
Roma
Noodle House
Poultry
Moy Park
Crossgar Food Service
Glenhaven
Mac Fresh Eggs Ltd
O’Kane
Others
Schimmel Distribution
BD Foods Limited
Musgrave Food Service

Buyers and Requirements
Figure 21: Overview of food services buyer market, NI & RoI, 2007
Government
NI Government
RoI Government
Major suppliers to public sector enterprises
Sodexho
Campbell Catering
Compass Group UK & Ireland
Private sector food service operators
Ethnic
The Water Margin
The New Millennium Chinese
Kahal
Mao Café Bar
Gourmet
Rankin Group
Ballymaloe House
Fast food
Supermac's
Burger King Group
Abrakebabra
Eddie Rockets
Hotels and restaurants
Jurys/Doyle Hotel Group
Figure 22: Jurys Doyle Group segmented expenditure, 2006
Hilton Group
Figure 23: Hilton Group segmented expenditure, 2006
Kylemore Food Group
Bar food
Botanic Inns Ltd
Figure 24: Botanic Inns segmented expenditure, 2006
Thomas Read Group
Figure 25: Thomas Read Group segmented expenditure, 2006
Sandwich bars, coffee shops and deli counters
Subway
O’Briens
Figure 26: O’Briens segmented expenditure, 2006
Insomnia Coffee Company
Figure 27: Insomnia segmented expenditure, 2006

The Future
Continued economic prosperity essential to growth
Organic and fair-trade markets witnessed continue growth
Health factor remains important
Continued consolidation of food services industry

Forecast
Figure 28: Forecast foodservices market size, NI & RoI, 2006-12


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